Advertising media Campaign unveiled its annual "Asia Top 1000 Brands" report on Monday, with Samsung occupying the top spot as the most desirable brand in Asia for the sixth year, followed by Apple, Sony, Nestle and Panasonic.
According to the company, the study encompassed 14 major brand categories, from alcohol to financial services, consumer electronics to automotive and more than 70 sub-categories.
"Launched in 2004, the report is the largest study of consumer attitudes towards brands, with 6,400 people surveyed in Asia across 13 markets," said a statement of the company.
Let's take a look at the top ten brands listed in the report.
No. 10 Adidas
A shop assistant presents the new Adidas NMD model at the flagship store in Berlin, Germany, in this January 20, 2016. [Photo/Agencies]
No. 9 Chanel
German photographer Karl Lagerfeld, head designer and creative director of fashion house Chanel, poses with a model after a fashion show of his latest inter-seasonal Cruise collection, at the Paseo del Prado street in Havana, Cuba, May 3, 2016. [Photo/Agencies]
No. 8 Canon
A man looks at Canon lenses and cameras at the Canon stall during the CP+ camera and photo trade fair in Yokohama, Japan, February 25, 2016.
No. 7 LG
A model poses for photographs with LG Electronics' new smartphone G5 and its removable battery during its launch event in Taipei,March 24, 2016.
No. 6 Nike
Track and Field jerseys and footwears for USA and China made by Nike are displayed during an unveiling event in New York, March 17, 2016.
No. 5 Panasonic
Visitors look at Panasonic Corp's luxury brand home appliances called J concept at CEATEC (Combined Exhibition of Advanced Technologies) JAPAN
No. 4 Nestle
Different types of chocolate bars are seen in the company supermarket at the Nestle headquarters in Vevey
No. 3 Sony
Game developer Marc Flury plays Kokoromi's Superhypercube on Sony's PlayStation VR during an event in San Francisco, California March 15, 2016.
No. 2 Apple
People wait in line for the opening of the next generation Apple Store in San Francisco, California, U.S. May 21, 2016.
No. 1 Samsung
A model demonstrates the waterproof function of a Samsung Electronics' new smartphone Galaxy S7 Edge during its launch ceremony in Seoul, South Korea, March 10, 2016. [Photo/Agencies]
Reprinted from China Daily